Up to date, modern design
Your target audience will see how well you establish your corporate identity.
“Would you like to set up a new sales channel who will serve your customers 7x24? In a way you can run any promotion campaign through your mobile device ?“
Product and Customer Management
You may update you site data, manage the products and customers and report the results in a very effective way.
Promotion Management
The user will be able to define mass campaigns or personal campaign over a certain product or across categories. The pick will instantly wil be reflected on the “basket”.
Content Management
Webshop content is managed through the admin interface developed over UMBRACO. The web shop manager is able to manage all the parameters and see the details.
Product Segmentation
Since ERP already allows the products to be listed under a hierarchy and in different categories, it will be easier to define new segmentations and product groupings for the B2C site. Producs can be listed and filtered with parameters such as size, colour and price. Ergonomic product filtration and selection helps the consumer to get to what they wish to buy immediately.
Product catalogue with dynamic image sizes.
Different image designs for promoted products to create concentrated attention.
Multi layered product management based on the product hierarchy.
Pricing
Customised promotion based on certain product categories and/or certain consumer groups.
Timed (Start/finish) promotions or consumer oriented promotions.
Ability to put a campaign on hold for a certain time period and to design rule based promotional campaigns.
Customers may earn reward points to be used as if it were a traditional store-credit.
It is a system to develop consumer loyalty and increase sales.
Order Management
- Order entry
- Order verification
- Transfer to ERP
- Order cancellation
- Inventory control
- Integration with ERP
- Managing stock outs
SEO Management
For a web site or a web store, SEO is a must in terms of accessibility by the search engines and the utilization of the resources. A falsely executed SEO my throw you webstore and your company into harm’s way. The devastating result may include being delisted, the removal of your site from the world wide web.
SEO helps you rank and be listed as high as possible as long as the keywords for your products and services are defined correctly. It gets the job done after the consumer gets to the product they sought through a correct content management with right visual aids and images.
At BestERA, we provide detailed solution to enable your webstore to “organically” rank higher than your competiton and we avoid the use of paid advertising.
Integration of payment systems
Special deals made with the contracted banks may include special installment arrangements; Number of payments, date of the payments, shifting of the payment, rewards for payments, incentives, gift points could easily be integrated thanks to the PRM running behind the B2C store.
Customer Management
Reporting of customers personel details, order details and payment methods
Customers purchasing habits and their responses to various promotions may be cross checked and analysed to provide a tool to management to define new campaigns.
The admin interface helps the user/manager to deliver added , special , customized information to the consumers.